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YAHOO PERSONALS

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 Single Women Are Asking Santa for a Husband This Year, While Single Men Are Just Hoping for a Hot Date

40% of Singles See New Year's as a Chance to Find Love

December 2003 (Newstream) -- Yahoo! ® Personals (http://personals.yahoo.com), a leader in the online dating market, surveyed more than 1,000 singles across the country to get the latest truths on being single during the holiday season. Singles rang in on dos and don'ts, and offered insight into what is on their wish lists for holiday party dates, meeting the parents, celebrity mistletoe encounters and more:

    Willing to go Solo?

  • While 86% of singles are willing to go to a holiday party alone, nearly half (43%) admitted that it's sad to be single during the holidays
  • Singles in the Midwest are the most likely to stay home if they don't have a date to a holiday party

    Mixing Business With Pleasure

  • While 76% of singles said they would "never ever" hook up with a co-worker at their office holiday party, it's most likely to happen among single colleagues on the West Coast
  • 69% would bring a date to their office holiday party only if they'd been dating for a few months
  • Single men and women in their 40s are the least likely to bring a date to their company's holiday party

    Hollywood Holiday

  • Men on the West Coast would prefer to be caught under the mistletoe with Cameron Diaz, while East Coast men choose Britney Spears
  • Beating out other hot stars by more than 2:1, Matt Damon was the celebrity that women across the country are hoping to meet under the mistletoe this year
  • The majority of respondents (35%) said that "It's a Wonderful Life" is the holiday movie that best sums up their single life

    All I Want For Christmas

  • 40% of single women are asking Santa to bring them someone to marry this Christmas, while 38% of single men are just hoping to get a hot date for New Year's Eve

    Meet the Parents

  • 96% of single men and women said they would take a new love interest home for the holidays to meet the family for the first time. Interestingly enough, even with the traditional pressure on women to "get married" or "find a man," more women than men said it would have to be someone special in order for them to "meet the parents."

    Ringing in the New Year

  • Nearly half of respondents (46%) indicated that their New Year's resolution for 2004 is to meet new people and go on more dates in hopes of meeting that special someone - more than losing weight, quitting smoking, saving money and exercising
  • While 24% of singles think New Year's Eve is overrated, 40% see it as a new chance to find love

About Yahoo! Personals

Yahoo! Personals was first introduced in the U.S. in 1997 and has quickly grown to become one of the leading and most popular online dating services available. The service offers a large, dynamic dating scene where users can search for, meet and communicate with a variety of people. Yahoo! Personals launched in Europe in June 2003 with sites in the United Kingdom and Ireland (http://personals.yahoo.co.uk), France (http://rencontres.yahoo.fr) and Germany (http://dating.yahoo.de). Additionally, a Personals site launched for Australia and New Zealand at (http://au.personals.yahoo.com) and for Spanish speaking singles in the U.S. at (http://el.personals.yahoo.com).

About Yahoo!

Yahoo! Inc. is a leading provider of comprehensive online products and services to consumers and businesses worldwide. Yahoo! is the No. 1 Internet brand globally* and the most trafficked Internet destination worldwide. Headquartered in Sunnyvale, Calif., Yahoo!'s global network includes 25 world properties and is available in 13 languages.

*According to Brand Asset Valuator, 2003

Yahoo! and the Yahoo! logo are trademarks and/or registered trademarks of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners.

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